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[\/et_pb_text][et_pb_image src=”https:\/\/233comfort.com\/wp-content\/uploads\/2025\/07\/soundboks-ansu-image-02-1024×576-1.jpg” title_text=”soundboks-ansu-image-02-1024×576″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”About” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#000000″ collapsed=”on” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”63f41bc4-1d65-473a-8756-b6f1ebc98f7d” animation_style=”slide” animation_direction=”bottom” animation_duration=”1300ms” animation_intensity_slide=”30%” global_colors_info=”{}”]<\/p>\n
The concept enabled the creation of strong loyalty between the Soundboks brand and Ansu\u2019s fans. In collaboration with the artist, we invited influential opinion leaders from our network to ensure their participation in the brand event. Our team produced and executed the event, which included content production and community management.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.27.4″ _module_preset=”default” animation_style=”slide” animation_direction=”bottom” animation_duration=”1300ms” animation_intensity_slide=”30%” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/233comfort.com\/wp-content\/uploads\/2025\/07\/soundboks-ansu-image-03.jpg” title_text=”soundboks-ansu-image-03″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”66px||||false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/233comfort.com\/wp-content\/uploads\/2025\/07\/soundboks-ansu-image-04-1.jpg” title_text=”soundboks-ansu-image-04 (1)” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/233comfort.com\/wp-content\/uploads\/2025\/07\/soundboks-ansu-image-05.jpg” title_text=”soundboks-ansu-image-05″ _builder_version=”4.27.4″ _module_preset=”default” width=”99.9%” max_width=”100%” custom_padding=”94px|||0px|false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” width=”83.4%” custom_margin=”13px|auto||auto|false|false” custom_padding=”||27px|||” animation_style=”slide” animation_direction=”bottom” animation_duration=”1300ms” animation_intensity_slide=”30%” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”63f41bc4-1d65-473a-8756-b6f1ebc98f7d” global_colors_info=”{}”]<\/p>\n
The guest list included Ansu, Kwame, AceTee, and other notable music artists, such as Tom Hengst, creating a star-studded affair. The event also marked the official launch of the impactful \u201cIrgendwas muss sich \u00e4ndern\u201d t-shirt, and to make the occasion even more thrilling, Ansu performed unreleased music for the enthusiastic audience. Sponsored by Soundboks, the event drew a crowd of over 400 people, who joyfully embraced the dance floor and shared unforgettable moments.<\/span><\/p>\n [\/et_pb_text][et_pb_image src=”https:\/\/233comfort.com\/wp-content\/uploads\/2025\/07\/soundboks-ansu-image-06-1536×864-1.jpg” title_text=”soundboks-ansu-image-06-1536×864″ _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||45px|||” global_colors_info=”{}”][\/et_pb_image][et_pb_heading title=”Skate contest by Bvogz” _builder_version=”4.27.4″ _module_preset=”6f5af908-a7be-4e3a-8670-1d62ba51e0ce” title_text_color=”#EDF000″ width=”100%” max_width=”100%” module_alignment=”center” animation_style=”fade” global_colors_info=”{}”][\/et_pb_heading][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#000000″ custom_padding=”||54px|||” global_module=”224″ saved_tabs=”all” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.27.4″ _module_preset=”default” width=”100%” max_width=”1800px” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_social_media_follow _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_social_media_follow_network social_network=”instagram” url=”https:\/\/www.instagram.com\/233c.agency\/” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#000000″ global_colors_info=”{}” follow_button=”off” url_new_window=”on”]instagram[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”linkedin” url=”https:\/\/www.linkedin.com\/company\/233cagency\/posts\/?feedView=all” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#007bb6″ global_colors_info=”{}” follow_button=”off” url_new_window=”on”]linkedin[\/et_pb_social_media_follow_network][\/et_pb_social_media_follow][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Satoshi Light||||||||” text_text_color=”#a3a3a3″ text_font_size=”14px” text_letter_spacing=”3px” global_colors_info=”{}”]<\/p>\n AGB<\/a>\u00a0 \u00a0 \u00a0 DATENSCHUTZ<\/a>\u00a0 \u00a0 | \u00a9 2025 +233c<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>","protected":false},"excerpt":{"rendered":" GOALS Need to increase local and global brand awareness Position the brand and product within (sub)cultures Build an authentic relationship between the brand and opinion-leader APPROACH Created brand activation concept Worked with opinion leaders to perform at a brand event Produced and executed brand event incl., content production, and community management RESULTS Increased reach to […]<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-template-blank.php","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-407","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/233comfort.com\/de\/wp-json\/wp\/v2\/pages\/407","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/233comfort.com\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/233comfort.com\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/233comfort.com\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/233comfort.com\/de\/wp-json\/wp\/v2\/comments?post=407"}],"version-history":[{"count":0,"href":"https:\/\/233comfort.com\/de\/wp-json\/wp\/v2\/pages\/407\/revisions"}],"wp:attachment":[{"href":"https:\/\/233comfort.com\/de\/wp-json\/wp\/v2\/media?parent=407"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}