{"id":419,"date":"2025-07-29T22:17:18","date_gmt":"2025-07-29T20:17:18","guid":{"rendered":"https:\/\/233comfort.com\/?page_id=419"},"modified":"2025-07-29T22:27:49","modified_gmt":"2025-07-29T20:27:49","slug":"bmw-vision-m","status":"publish","type":"page","link":"https:\/\/233comfort.com\/de\/bmw-vision-m\/","title":{"rendered":"bmw-vision-m"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Header&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;da5f49f5-a8db-47d7-ab1f-89e813ebdf79&#8243; background_color=&#8221;#000000&#8243; use_background_color_gradient=&#8221;off&#8221; background_enable_image=&#8221;off&#8221; background_enable_video_mp4=&#8221;off&#8221; width=&#8221;100%&#8221; height=&#8221;1000px&#8221; custom_padding=&#8221;54px||0px||false|false&#8221; animation_style=&#8221;fade&#8221; collapsed=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; 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width=&#8221;100%&#8221; max_width=&#8221;1588px&#8221; height=&#8221;807px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; title_text=&#8221;bmw-image-01&#8243; sticky_enabled=&#8221;0&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_heading title=&#8221;BMW Vision M Next&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;6f5af908-a7be-4e3a-8670-1d62ba51e0ce&#8221; max_width=&#8221;42.5%&#8221; module_alignment=&#8221;center&#8221; custom_padding=&#8221;121px|||4px||&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_heading][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/233comfort.com\/wp-content\/uploads\/2025\/07\/bmw_logo.svg&#8221; title_text=&#8221;bmw_logo&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;12%&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;||132px||false|false&#8221; animation_style=&#8221;zoom&#8221; animation_duration=&#8221;1750ms&#8221; animation_delay=&#8221;350ms&#8221; animation_intensity_zoom=&#8221;72%&#8221; animation_speed_curve=&#8221;ease-out&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;About&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#000000&#8243; custom_padding=&#8221;||54px|||&#8221; collapsed=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; animation_duration=&#8221;1250ms&#8221; animation_delay=&#8221;150ms&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_icon font_icon=&#8221;&#xf03a;||fa||900&#8243; align=&#8221;left&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||0px|||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_icon][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Satoshi Light||||||||&#8221; text_font_size=&#8221;16px&#8221; header_4_font=&#8221;Satoshi Bold||||||||&#8221; header_4_font_size=&#8221;28px&#8221; header_4_line_height=&#8221;1.6em&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>GOALS<\/h4>\n<ul>\n<li>Emphasize the future car through a strong voice<\/li>\n<li>Diverse native English-speaking voice actor<\/li>\n<li>The actor needed to live in Europe<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_icon font_icon=&#8221;&#xf0ad;||fa||900&#8243; align=&#8221;left&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_icon][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Satoshi Light||||||||&#8221; text_font_size=&#8221;16px&#8221; header_4_font=&#8221;Satoshi Bold||||||||&#8221; header_4_font_size=&#8221;28px&#8221; header_4_line_height=&#8221;1.6em&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4 class=\"approach\">APPROACH<\/h4>\n<ul>\n<li>Did research in our network (female\/ male)<\/li>\n<li>Communication between actor and client<\/li>\n<li>Executed a Europe-wide e-casting<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_icon font_icon=&#8221;&#xf024;||fa||900&#8243; align=&#8221;left&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||0px|||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_icon][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Satoshi Light||||||||&#8221; text_font_size=&#8221;16px&#8221; header_4_font=&#8221;Satoshi Bold||||||||&#8221; header_4_font_size=&#8221;28px&#8221; header_4_line_height=&#8221;1.6em&#8221; custom_padding=&#8221;|||0px||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4 class=\"results\">RESULTS<\/h4>\n<ul>\n<li>Authentic female voice actor that fitted the key characteristics of the campaign<\/li>\n<li>Voiceover was combined with music from Hans Zimmer<\/li>\n<li>Presented five voice actors to the client<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;850.2px&#8221; custom_margin=&#8221;31px|auto||auto||&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; animation_duration=&#8221;1450ms&#8221; animation_intensity_slide=&#8221;17%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;center&#8221; width=&#8221;57%&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;31px||126px|||&#8221; animation_style=&#8221;fade&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>\u201e+233c and 27km bring BMW Vision M NEXT TV spots to life with captivating voice actress\u201c<\/h4>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/233comfort.com\/wp-content\/uploads\/2025\/07\/bmw-image-02.jpg&#8221; title_text=&#8221;bmw-image-02&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;About&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#000000&#8243; collapsed=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;63f41bc4-1d65-473a-8756-b6f1ebc98f7d&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; animation_duration=&#8221;1300ms&#8221; animation_intensity_slide=&#8221;30%&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>+233c, in collaboration with film production company 27km, played a crucial role in the creation of TV spots for the BMW Vision M NEXT.<\/h4>\n<p>We researched voice actors within our network. Through effective communication between actors and the client, we ensured the alignment of the creative vision. We handpicked talented voice actors during the Europe-wide e-casting process to bring the spots to life.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; animation_duration=&#8221;1300ms&#8221; animation_intensity_slide=&#8221;30%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/233comfort.com\/wp-content\/uploads\/2025\/07\/bmw-image-03.jpg&#8221; title_text=&#8221;bmw-image-03&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;66px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/233comfort.com\/wp-content\/uploads\/2025\/07\/bmw-image-04.jpg&#8221; title_text=&#8221;bmw-image-04&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/233comfort.com\/wp-content\/uploads\/2025\/07\/bmw-image-05.jpg&#8221; title_text=&#8221;bmw-image-05&#8243; align=&#8221;right&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; custom_padding=&#8221;94px|||0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;83.4%&#8221; custom_margin=&#8221;13px|auto||auto|false|false&#8221; custom_padding=&#8221;||27px|||&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; animation_duration=&#8221;1300ms&#8221; animation_intensity_slide=&#8221;30%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;63f41bc4-1d65-473a-8756-b6f1ebc98f7d&#8221; custom_padding=&#8221;||7px|||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span>With her exceptional talent, the voice actress infused vitality into the spot, bringing it to life. Hans Zimmer expertly composed the soundscape, adding depth and emotion to the advertisement. The result is a series of TV spots that vividly showcase the BMW Vision M NEXT as an embodiment of BMW M\u2019s electrified future, leaving a lasting impression on viewers and capturing the essence of innovation and excitement.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/233comfort.com\/wp-content\/uploads\/2025\/07\/bmw-image-06.jpg&#8221; title_text=&#8221;bmw-image-06&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||45px|||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;1648px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_heading title=&#8221;Skate contest by Bvogz&#8221; _builder_version=&#8221;4.27.4&#8243; 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_module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_social_media_follow_network social_network=&#8221;instagram&#8221; url=&#8221;https:\/\/www.instagram.com\/233c.agency\/&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#000000&#8243; global_colors_info=&#8221;{}&#8221; follow_button=&#8221;off&#8221; url_new_window=&#8221;on&#8221;]instagram[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=&#8221;linkedin&#8221; url=&#8221;https:\/\/www.linkedin.com\/company\/233cagency\/posts\/?feedView=all&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#007bb6&#8243; global_colors_info=&#8221;{}&#8221; follow_button=&#8221;off&#8221; url_new_window=&#8221;on&#8221;]linkedin[\/et_pb_social_media_follow_network][\/et_pb_social_media_follow][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Satoshi Light||||||||&#8221; text_text_color=&#8221;#a3a3a3&#8243; text_font_size=&#8221;14px&#8221; text_letter_spacing=&#8221;3px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: right;\"><a href=\"https:\/\/233comfort.com\/de\/agb\/\">AGB<\/a>\u00a0 \u00a0 \u00a0 <a href=\"https:\/\/233comfort.com\/de\/datenschutz\/\">DATENSCHUTZ<\/a>\u00a0 \u00a0 | \u00a9 2025 +233c<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>","protected":false},"excerpt":{"rendered":"<p>GOALS Emphasize the future car through a strong voice Diverse native English-speaking voice actor The actor needed to live in Europe APPROACH Did research in our network (female\/ male) Communication between actor and client Executed a Europe-wide e-casting RESULTS Authentic female voice actor that fitted the key characteristics of the campaign Voiceover was combined with [&hellip;]<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-template-blank.php","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-419","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/233comfort.com\/de\/wp-json\/wp\/v2\/pages\/419","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/233comfort.com\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/233comfort.com\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/233comfort.com\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/233comfort.com\/de\/wp-json\/wp\/v2\/comments?post=419"}],"version-history":[{"count":0,"href":"https:\/\/233comfort.com\/de\/wp-json\/wp\/v2\/pages\/419\/revisions"}],"wp:attachment":[{"href":"https:\/\/233comfort.com\/de\/wp-json\/wp\/v2\/media?parent=419"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}